Friday 15 April 2022

CHILDREN`S COLORING BOOK

 

 

 

 

This is one of the easiest businesses you can start if you are interested in making money from publishing for younger children … which by the way is a massive growth sector because they always need new books and there are so many schools and new children are being born every day .

Publish coloring books for young children. Just draw alphabets and popular shapes and popular animals etc, and design a coloring book for sale in nursery schools around the country. the real work is marketing your products. these days you can just go online and get a variety of drawings that you can arrange in a book to print and publish. the work is to convince the schools to buy from you or to allow them to let you sell to their students.

once you can convince the school to accept your products. 90% of your work is done. if a school has 100 students, imagine if you can convince 20 schools to allow you to add your books to their stock .  that is where the business is.

This is not a new idea….  coloring books are no new at all so you really have to be unique and aggressive and also very good to establish your brand in the market. The market is very large and you have a unique opportunity to build an educational publishing brand . this is actually the mindset that you should have….. that you are building a brand…. not just that you are selling that one book…. but that you want to be known as a company that makes coloring and other educational books for very young children.

You too can build your own brand in the children’s books industry. Go online and learn all you can. that is the key. look at other products targeting. what are they doing and why ?  learn learn learn…

young children. Never stop improving. Get your marketing strategy right. contact us if you need advise or information.. i will do my best to guide you.

it is very simple … go online and do as much research as possible. you may even get images from the internet for your coloring book.

what will make you successful is your own creativity and marketing energy .

also, if you are able to create a unique selling proposition, then you can stand out in the market .. for example, in Africa what i notice is that the coloring books in nursery schools are imported.

this means that the images that these children are coloring are foreign images to their own culture…

i remember when i was in school too .. i was given a coloring book and there was a snowman in it.. there are no snowmen in Africa and it was not until i grew older and traveled out of my country that i understood what i saw in school so many years ago…

if you can design a coloring book with African images and things that the child is more familiar with, then you can be unique in the market… this will help you get more clients…

you can also do alphabets and also numbers… for children to color… you can arrange them in stages too … one stage more difficult than the other…

in order to market, you can go to private schools and convince the school to introduce it to their students… in this way you can sell a lot from one single sale …

if your drawings are educationally relevant, you can convince the school to buy from you every new academic session…. that means you have sure sales every year…

if you can get just 100 schools to order 100 copies each , that is a good volume of sales that is guaranteed for you… and you have to keep expanding and getting more schools… it is very possible to get thousand of schools buying from you within a few years in business if you have good products and also a very effective marketing and brand strategy

it is your marketing that will determine everything … its not hard at all if you are not lazy and you are creative..

just make the books educationally relevant and you will keep doing well.. you will need to become familiar with the syllabus or curriculum for this age of education to get the right coloring books for them

go online to find out more or contact us if you want more advise…

good luck



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